Picked this up from IGN:
Nintendo and retailer GAME have announced that lucky punters can pick up a free copy of Donkey Kong Country Returns for Wii at launch in exchange for a bunch of bananas.
Donkey Kong Country Returns arrives on shelves in the UK this Friday, December 3, and GAME has revealed that the first 20 people to hit select branches with the aforementioned fruit fist will walk away with a copy of the game, absolutely free.
Three stores are participating in the promotion: GAME on Oxford Street, London, GAME Merry Hill, Dudley, plus GameStation at Prospect Centre, Hull. Oxford Street and Merry Hill branches open their doors at 9am this Friday while GameStation kicks things off a mite earlier at 8am.
My mouth gapes wide. This has to be the most absurd marketing technique anyone has EVER used. It's on like Donkey Kong!
